Review of Brandscapes by Anna Klingmann

The experience economy is marked by brandscapes, which employ elements of information design and user-centered design. The author gives many examples of how companies create brands and the consumers who can't get enough of them. I suggest the book to anyone who is interested in branding and architecture.

For my book review: https://docs.google.com/document/d/1epm8i4MHpVT4md6XvEydDAZsnjeNRI8M4AY9-ZZtVAA/edit

For my presentation: https://docs.google.com/open?id=0B-Qz-MQA15ynNjljNjQ2ZDUtMmQzZi00ODJlLTg4MjItMjNmODk4MGM1Mzg0